Social Media Management

Learn from Beginner to Intermediate level

Duration: 3 months

Unit: 6 units

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Why take this course?

High-demand role in every modern brand

Master all major platforms (Instagram, TikTok, X, etc.)

Learn content scheduling, analysis, and engagement

Strategy-focused with real-world case studies

Course overview

Learn how to develop and manage brand voice across platforms. You'll understand how to plan calendars, run campaigns, and measure performance like a pro.

title

Hands on learning

Comprehensive curriculum

Supportive community

Certificate of completion

Course content

Unit 1 - Platform Ecosystem

Compare algorithms on IG, TikTok, X, and more

Identify content formats per platform

Map user personas & behaviour

Set SMART goals per channel

Unit 2 - Branding & Strategy

Create visual style kits & templates

Write captions that spark dialogue

Maintain consistency across posts

Craft brand tone guidelines

Unit 3 - Scheduling Tools & Analytics

Build 30‑day content calendars

Automate posts with Buffer/Later

Time content to peak engagement hour

Repurpose long‑form into micro‑content

Unit 4 - Community Management

Track KPIs in native insights & GA4

Interpret reach vs. engagement vs. ROI

A/B test creatives & CTAs

Produce monthly performance reports

Unit 5 - Real-time Campaign Creation

Set escalation paths for complaints

Moderate comments & DMs professionally

Run social listening with keywords

Engage micro‑influencers & ambassadors

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With the best and experienced mentors

We pride ourselves on having the best and most experienced mentors in the industry. Each mentor at MERP academy is carefully selected based on their extensive industry experience and their dedication to guiding and inspiring students making their learning journey truly exceptional

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Top reviews of what our students are saying

Oreoluwa

Oreoluwa

(How this course has affected me) I can now comfortably design on photoshop, not to say i have attained, or I am a pro, I am most certainly not, but I know the basis and it’s solid foundation to start my graphics design journey on photoshop and I am really grateful I paid for This. (Money no burn)

Emmanuella

Emmanuella

It was an amazing experience to me. At first designing was a bit messy on my part but getting to be in this fantastic Academy, became a sure purpose. I am glad to be part of this great platform. The tutors are actually the best, I must say Thumbs up to you all. Thanks for this great knowledge

Collins Nweke

Collins Nweke

The curriculum was well-crafted, covering all aspects of product design, from fundamentals of UIUX designs, all the way down to designing my own projects. I loved how we were always challenged to do several designs this really helped improve my knowledge in design thinking as well.

Funmilayo

Funmilayo

Photoshop was a bit scary software for me before. This class really helped boost my self confidence with photoshop. I was able to create some designs nicely. The tutor was also always ready to respond whenever I needed help. I recommend this academy for anyone that wants to learn how to design effectively

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